1950 JEJU TOOTHPASTE

Made in South Korea.

Inspired by the mineral-rich and botanical diversity of Jeju Island, each of these toothpaste blends offer a distinct sensory experience, with ingredients drawn from Jeju’s volcanic landscape and time-honored Korean herbal wisdom.  Each tube 100g.

Original Green
Made with traditional herbal ingredients, including soothing pennywort, green tea, and peony. Ideal for sensitive gums, this fluoride-free formula is gentle, non-irritating, and free from harsh chemicals.

Citrus Black
Jeju lemon and orange peel are balanced with bee-derived propolis, mint, and charcoal to freshen breath without the intensity of stronger formulas. This toothpaste also includes a small amount of fluoride for cavity prevention.

Mineral Salt Blue
Features Jeju lava seawater and sea salt, designed to strengthen enamel and gums.  It has a vibrant blue color derived from Gardenia seeds, a refreshing mint flavor, and is free of parabens, making it safe for sensitive gums while providing cavity prevention and fresh breath. 

Lavender Whitening
Lavender and sea salt lend this formula a calming scent and a clean, floral finish. Designed to help lift surface stains with a low-irritation blend, perfect for those hesitant to use traditional whitening pastes.

1950 Inc. is a South Korean brand based on Jeju Island that focuses on natural, sensory-driven personal care products.

USE

Brush teeth 2 times daily for 3-5 minutes, rinsing thoroughly afterward.  Recommended for ages 6 and up, with strict supervision against swallowing.